Most businesses generate qualified leads from Google Ads and local SEO. Then they lose 40-60% of them because they don't follow up fast enough, don't have a system, or don't nurture prospects properly.
A smart CRM marketing and sales automation system changes that. It responds to leads in seconds (not hours), automatically nurtures prospects through your pipeline, reduces no-shows by 35%, and turns more inquiries into booked appointments, estimates, and paying customers.
The result? An additional $10,000-$15,000+ in monthly revenue from leads you're already generating.
★ 5.0 from 37 Google reviews
Month-to-month
You own your data
From $1,000/month
340+
Local service businesses on our automation
340+
Local service businesses using our automation
22%
Average close rate improvement
+$126K
Average revenue per business, annually
5.0 ★
Across 37 Google reviews
The lead problem
You're spending money on Google Ads and SEO to generate leads. Those leads are coming in. But are they turning into customers?
Here's what we see with most service businesses:
The Math
Today: 25% close rate
12.5 customers
Faster response + automation: 40% close rate
20 customers
+$10,500-$12,000
Additional monthly revenue on a $1,500 average job, from the same marketing budget
50 leads/month at 25% close rate = 12.5 customers. Improve to 40% close rate (through faster response + automation) = 20 customers. That's an extra 7-8 customers per month. On a $1,500 average job? That's $10,500-$12,000 in additional monthly revenue from the same marketing budget.
The problem isn't generating leads. The problem is converting them.
The first business to respond wins. Studies show contacting a lead within 5 minutes (vs. 30 minutes later) increases your odds of qualifying them by 21x.
Most businesses don't respond for hours, or days. By then, your prospect has already called three competitors.
How fast lead value drops
5 min
21x higher odds of qualifying the lead, 100x higher odds of reaching them, vs. 30 minutes
1 hour
Nearly 7x more likely to qualify the lead than waiting one more hour
24 hours
Over 60x less likely to qualify than responding within the hour
42 hours
Average time it takes businesses to respond
Source: Oldroyd and InsideSales.com Lead Response Management Study; Harvard Business Review, 2011
The Cost: Missing the first-mover advantage on 50% of your leads = losing 25 potential customers per month.
A lead comes in. Gets quoted. Goes silent. Without an automated follow-up system, that lead disappears.
They either forget about you, go with a competitor, or circle back in 6 months, after they've already decided.
The Cost: 30-40% of leads that could convert are abandoned.
Leads come in through phone, web forms, Google Business Profile, email, text messages. Without a centralized CRM system, they get lost in different places.
Some team members follow up. Others don't. Some leads get attention. Most don't.
The Cost: Inconsistent conversion rates + missed high-value opportunities.
Responding to every inquiry, sending follow-ups, booking appointments, sending reminders: it's all manual, time-consuming, and inconsistent.
Good leads slip through because your team is overwhelmed.
The Cost: High team stress + low conversion rates + lost revenue.
Clients book appointments and don't show up. No reminder system in place. You blocked time that could've been used for a paying customer.
No-shows average 15-20% for most service businesses.
The Cost
20 booked appointments
×
20% no-show rate
×
$1,500 average job value
= $6,000 lost monthly
The solution
From the moment a lead comes in to the moment they become a paying customer, we automate the follow-up, eliminate the guesswork, and ensure no opportunity falls through the cracks.
Our conversion and automation system is built around one goal: Turn more of your existing leads into booked jobs and revenue.
How a lead becomes a customer
01
Capture
100% lead visibility
→
02
Respond
10x faster response times
→
03
Nurture
Fewer go to competitors
→
04
Convert
Fewer no-shows, more deals closed
→
05
Retain
Higher customer lifetime value
01 · Capture
Every lead from every source flows into one CRM system. Phone, web form, Google Business Profile, email, text: all centralized.
What This Includes:
✓ Integrated web forms and landing page lead capture
✓ Google Business Profile lead management
✓ Phone call tracking and recording
✓ Multi-channel lead intake (no more scattered spreadsheets)
✓ Automatic lead deduplication
Result: 100% lead visibility. Every inquiry accounted for. Nothing falls through the cracks.
Where your leads come from and where they go
Leads come in from
Google Ads
Local SEO + Google Maps
Google Business Profile
Website forms
Phone calls
→
Your CRM
One place, every lead
→
Turns into
Booked appointments
Estimates sent
Google reviews
Repeat customers
Search brings the leads in. Automation turns them into revenue.
What's included
This isn't a generic CRM setup. We design automation workflows specifically for your business model, sales process, and customer journey.
9 modules
One connected system
Built around how you sell
Module 01 · CRM
A centralized system for managing every lead and customer, designed around YOUR sales process.
What We Do:
✓ Custom CRM structure based on your specific sales stages
✓ Automated lead routing (gets leads to the right person instantly)
✓ Custom fields that track what matters to YOUR business
✓ Integration with Google Ads, your website, phone system, email
✓ Team training and onboarding
✓ Ongoing optimization as your process evolves
Why It Matters
A poorly configured CRM is useless. We build yours around how you actually sell, not how software companies think you should.
Review automation
Reviews decide who gets the call. And the bar keeps rising: customers want more reviews, newer reviews, and a reply from you on every one. Review automation handles all three without your team chasing anyone.
What customers expect from your reviews
97%
of consumers read reviews for local businesses
74%
only care about reviews written in the last 3 months
47%
won't use a business with fewer than 20 reviews
31%
only use businesses rated 4.5 stars or higher, up from 17% a year earlier
28%
will always leave a review when asked, up from 16%
80%
are likely to use a business that responds to every review
Source: BrightLocal Local Consumer Review Survey 2026 (1,002 consumers)
The takeaway: most happy customers will leave a review. They just need to be asked, at the right moment, with one tap to do it.
The review engine
Step 1
Job completed
The CRM marks the appointment or job as done.
→
Step 2
Request sent
An automated text and email go out with a direct link to your Google review form.
→
Step 3
Reminder
No review after a few days? One polite follow-up.
→
Step 4
Review posted
You get an alert. Low ratings are flagged so you can respond fast.
→
Step 5
Reply sent
A personal response workflow so every review gets an answer, not a template.
Every customer gets the same request. We don't filter out unhappy customers, because Google's rules don't allow it and it puts your profile at risk.
Google uses reviews as a local ranking signal, so more, newer and better reviews help you show up in Google Maps. AI tools read them too: 45% of consumers now use tools like ChatGPT for local recommendations, up from 6% a year earlier. That's why review automation is part of our local SEO services.
What's included:
✓ Automated review requests by SMS and email after every job
✓ Direct links to your Google Business Profile review form
✓ Review monitoring across Google and other platforms
✓ Alerts for new and low-rated reviews
✓ Response workflows for personal, timely replies
✓ Monthly reporting: review count, average rating, response rate
★ 5.0 across 37 Google reviews on our own profile →
Book a Discovery CallThe ROI
Here's how conversion and automation actually impacts your bottom line:
The Typical Numbers
Metric
Before
After Automation
Response time
2-3 hours
5 minutes
Follow-up
Inconsistent
Automated, every lead
Close rate
20%
35-40%
Customers per month
10
17-18
On the same $3,000/month ad and SEO spend, with 50 leads/month at a $1,500 average job value:
✓ Response time: 5 minutes (1st to respond wins)
✓ Automated follow-up sequences nurture every lead
✓ Automated reminders reduce no-shows 35%
✓ Better lead qualification
Expected Results
$10.5K-$12K
Additional revenue / month
$126K-$144K
Additional revenue / year
17-18
Customers / month (up from 10)
< 1 month
Payback period
$1,000/month fee vs. $10,500+ extra revenue/month = the system pays for itself in the first month.
HVAC Contractor (Vancouver)
Leads/month: 35 → 40 (same ad spend)
Close rate: 22% → 38%
+11 customers/month = +$27,500/month
Plumbing Company (Burnaby)
Response time: 4 hours → 5 minutes
No-show rate: 18% → 8%
20% more booked appointments converted to paid jobs
Cleaning Service (Vancouver)
Customer lifetime value: $1,800 → $3,200
Repeat rate: 35% → 62% (through automation)
+$1,400 per customer in lifetime value
Roofing Company (BC)
Follow-up: "Inconsistent" → "Automated"
Sales cycle: Reduced 40%
Faster cash flow + predictable revenue
See the full story: how local SEO helped a Vancouver plumbing company grow booked jobs 75% →
Book Your Free Lead Conversion AuditWhy automation fails
Most automation projects fail. Here's why, and how we avoid it.
The Problem
CRM configured by IT person who doesn't understand how you actually sell. Workflows don't match reality.
→
Our Approach
We interview your sales team, map your decision-making process, build the system to support how you actually work.
The Problem
Workflows go out at wrong time to wrong people with wrong message. Generic sequences don't convert.
→
Our Approach
Every sequence designed specifically for your business. Segmented by lead source and intent. Tested and optimized based on real conversion data.
The Problem
Automation runs in isolation. Doesn't tie to your sales team's actual workflow. Reps don't understand the system.
→
Our Approach
Automation integrated with your sales process. Lead scoring alerts reps when leads are ready. Workflows coordinated across your team.
The Problem
Leads come in dirty. Duplicates aren't merged. Automation based on bad data doesn't work.
→
Our Approach
We clean and standardize your data. Every lead is complete, deduplicated, properly categorized. Automation only works on quality data.
The Problem
Automation set up and forgotten. Sequences get stale. No one A/B tests or improves conversion rates.
→
Our Approach
We continuously monitor performance. Test email subjects, copy, timing, frequency. Measure conversion rates. Optimize monthly.
Implementation
From strategy to execution to ongoing optimization: here's exactly how we build your system.
Your first 8 weeks
W1
W2
W3
W4
W5
W6
W7
W8
Ongoing
01 Discovery & Strategy
Weeks 1-2
02 CRM Design & Setup
Weeks 2-4
03 Workflows & Sequences
Weeks 3-6
04 Training & Launch
Weeks 4-5
05 Optimization
Ongoing
Week 2 · Faster lead response is live
Week 5 · Team trained, system launched
Week 8 · Full system optimized
01
Week 1-2
What We Do:
✓ Interview you and your sales team about current process
✓ Map how leads move through your pipeline
✓ Identify bottlenecks and missed opportunities
✓ Analyze competitor automation strategies
✓ Define what success looks like (in revenue, not vanity metrics)
What You Get:
→ Clear picture of where you're losing leads and revenue
→ Data-driven recommendations on what to automate first
→ Implementation roadmap with expected ROI
02
Week 2-4
What We Do:
✓ Configure your CRM system (or optimize existing one)
✓ Design custom fields, pipelines, workflows
✓ Set up lead capture from all sources
✓ Integrate with website, email, phone system, other tools
✓ Test everything before launch
What You Get:
→ CRM system built for how you actually sell
→ Centralized lead management across all channels
→ Real-time visibility into your sales pipeline
03
Week 3-6
What We Do:
✓ Design lead routing workflows (instantly gets leads to right person)
✓ Create email nurture sequences (pre-designed, tested)
✓ Set up SMS automation (missed-call text-back, reminders)
✓ Build appointment scheduling automation
✓ Design no-show recovery sequences
✓ Create customer re-activation campaigns
What You Get:
→ Automated follow-up running 24/7
→ Consistent, professional communication every time
→ Higher conversion rates and faster sales cycles
04
Week 4-5
What We Do:
✓ Train your sales team on CRM and automation workflows
✓ Show them how to use the system efficiently
✓ Explain why each automation step matters
✓ Practice real-world scenarios
✓ Go live and monitor closely for first two weeks
What You Get:
→ Team that knows how to use the system
→ Smooth launch with minimal disruption
→ Early wins that build confidence
05
Ongoing
What We Do:
✓ Monitor automation performance weekly
✓ A/B test email sequences, timing, messaging
✓ Analyze conversion rates and identify improvements
✓ Optimize lead routing based on performance
✓ Track cost per qualified lead and cost per customer
✓ Monthly optimization reports and strategy calls
✓ Quarterly reviews to evolve automation as you grow
What You Get:
→ Automation that gets better every month
→ Continuous improvements tied to real business outcomes
→ Quarterly strategy sessions aligned with business goals
Why Hello Search Marketing
We don't just install software. We build revenue-generating systems. That's the difference between a software reseller and a marketing automation agency built around search.
01
Most agencies compartmentalize services. You get fragmented marketing.
We connect everything. Your SEO and Google Ads bring in leads. Our automation system converts them. Our retention automation builds lifetime value.
SEO + Google Ads
→
Automation
→
Retention
Why It Matters: When your entire marketing system works together, you generate more revenue from the same budget.
02
We don't report on CRM metrics (leads in pipeline, email open rates). We report on business outcomes:
Revenue generated
Cost per customer acquired
Customer lifetime value
Return on marketing investment
Why It Matters: You care about revenue, not vanity metrics. We measure the same things you do.
03
We understand your business model:
HVAC
Plumbing
Roofing
Remodeling
Cleaning
Pest control
Restoration
Healthcare
Legal services
Accounting firms
We know how you sell. We know your sales process. We build automation around reality, not theory.
Why It Matters: Specialized knowledge = better strategy. We avoid expensive mistakes because we've done this hundreds of times.
04
You don't hire multiple vendors:
✓ CRM selection and setup
✓ Automation design and implementation
✓ Workflow optimization
✓ Email sequence design
✓ SMS automation
✓ Integration with your tools
✓ Team training
✓ Ongoing optimization
Why It Matters: Single point of contact. Coordinated strategy. No finger-pointing. We own the outcome.
05
You own your CRM data. You own your customer lists. You own everything.
We're not subscription software you're trapped in. We're a service partner you work with month-to-month.
Why It Matters: This is your business. You should own your customer relationships and data.
06
No long-term contracts. No setup fees. If we're not delivering, you can leave.
Why It Matters: We keep clients by producing results every month, not by locking them in.
Client reviews
★★★★★ 5.0 based on 37 Google reviews · Read all reviews on Google →
★★★★★
“Working with Arpi and Kris has been one of the best investments we've made in our marketing. Over 6-8 months, our organic website traffic increased by 72%, qualified leads grew by 48%, and our website conversion rate improved from 2.4% to 4.1% after they redesigned our conversion funnel. They also helped us implement AI-powered follow-up systems that reduced our average response time by 80% and improved client retention by 22%. As a healthcare clinic, we appreciated their understanding of healthcare marketing and their attention to patient privacy. They were knowledgeable about PIPEDA and HIPAA considerations and helped us build marketing systems with data protection in mind. If you're looking for an SEO agency in Vancouver that focuses on measurable growth and understands regulated industries, we'd confidently recommend them.”
Max Scholz · Google review
★★★★★
“Working with Arpi and Kris at Hello Search Marketing has been amazing. They helped optimize our website, improve our SEO, and fully optimize our Google Business Profile. In just a few months, our organic website traffic increased by over 240%, our Google Business Profile views grew by 300%+, and we received significantly more calls and qualified leads. We also started ranking on the first page of Google for several important local keywords. If you're looking for an SEO agency in Vancouver that understands local SEO, Google Business Profile optimization, website SEO, and organic marketing, I highly recommend Hello Search Marketing. They're knowledgeable, professional, and truly focused on helping businesses grow.”
Savannah Kieswetter · Google review
★★★★★
“In the first 3 months, we went from relying almost entirely on referrals to generating 20+ inbound leads per month directly from Google. Our local visibility increased by around 70%, and our Google Business Profile became a consistent, reliable lead source which made revenue feel way more predictable month to month. What really stood out about working with Arpi is how clearly she understands where SEO is going, especially with AI and how people are actually searching now. This wasn't outdated, checkbox SEO. Everything felt intentional, modern, and built for long-term visibility across Google and newer search experiences. She's super clear, strategic, and genuinely cares about getting real results, not just vanity metrics. You always know what's being worked on and why. Highly recommend. You won't regret it. Best marketing agency in vancouver and lower mainland!”
Alyssa Gonzalez · Google review
★★★★★
“Over the last 6 months working with Arpi and Hello Search Marketing, our organic traffic increased by over 85% and we started ranking on page 1 for several local Vancouver keywords. We're now getting consistent weekly leads from Google Maps and local search instead of relying only on referrals. Highly recommend if you want a reliable SEO agency in Vancouver that actually understands modern SEO and AI search.”
Bali Body Club · Google review
Swipe or scroll sideways to read all 4 →
Related services
Automation converts the leads your search marketing brings in. Pair it with:
Rank in Google Maps and local search
Capture high-intent searches today
A website built to convert
Get found across Metro Vancouver
Automation for consultation requests
FAQ
A marketing automation agency builds the systems that turn leads into customers without manual chasing: a CRM that captures every lead, instant replies by text and email, follow-up sequences, appointment reminders, review requests and re-activation campaigns. We build and run all of it, connected to the leads your SEO and Google Ads bring in.
You've seen what's possible. You know where leads are falling through the cracks. You know how much revenue you're leaving on the table.
The question is: Are you ready to fix it?
We offer a free Lead Conversion Audit: a 30-minute analysis showing exactly where you're losing leads and revenue.
What You'll Get:
✓ Analysis of your current lead follow-up process
✓ Identification of where leads fall through the cracks
✓ Calculation of lost revenue due to slow response and inconsistent follow-up
✓ Specific recommendations on what automation could generate
✓ Expected ROI for your business
No commitment. No sales pitch. Just data and analysis.
Or if you have questions first: WhatsApp us at (778) 798-9947 or email hey@hellosearchmarketing.ca
You'll work directly with our two-person team; no hand-offs, no pressure. Just strategy.